Fabologist

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Nike Grade School Air More Uptempo 96 Sneakers

$120.99$140.99−14%

NIKE · Red Toe Gs

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~$5.99+ first item standard · Express 1–3 daysLeaves Fabologist · opens Zulily

The piece

  • Style: FB1344-001Color: Black/University Red/WhiteGender: Grade School

UPC 196152317070 · MPN FB1344

Nike

Phil Knight and Bill Bowerman started Blue Ribbon Sports in 1964 and renamed it Nike in 1971, after the Greek goddess of victory. It is great at turning sport into myth: a waffle-iron midsole poured in a kitchen, then Air, then a logo that reads as civic furniture. The Cortez and Air Force 1 became neighborhood shoes; Jordan made a basketball silhouette a cultural object. Fun fact: student Carolyn Davidson drew the swoosh for $35; Knight later gave her stock.