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ADIDAS · Black
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UPC 198326039047 · MPN prod30163922
Adidas
Adolf “Adi” Dassler started making shoes in Herzogenaurach, Germany, in the 1920s; Adidas was registered in 1949 after he split from brother Rudolf (who founded Puma). The brand is great at marrying sport and street. First big piece: early football boots and the track shoe Jesse Owens made famous in Dassler spikes. The Superstar, Samba and Stan Smith became cultural objects. Fun fact: the three stripes were originally a stability stitch, not just a logo.
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